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Content Brief Agent

The Content Brief Agent generates strategic, actionable briefs for every keyword in your content roadmap. Unlike generic brief templates that compile competitor headlines, Yahini's briefs are custom-built for your specific business, audience, funnel stage, and competitive landscape.

Each brief is a prescriptive blueprint - not a description of what exists, but a strategic plan for creating something better.

Yahini Generate Brief!

How briefs are structured​

Every Yahini brief combines three layers of information:

Yahini Content Brief!

Strategic elements – The why and what:

  • Content purpose and goals aligned with your funnel stage (TOFU/MOFU/BOFU)
  • Your Brand Intelligence (products, positioning, audience, competitive advantages)
  • Essential talking points and arguments derived from SERP analysis
  • Unique angles and competitive positioning opportunities
  • How this content connects to your business objectives

Technical requirements – The SEO foundation:

  • Meta title and description suggestions
  • Primary and secondary keywords with live search volume data
  • Recommended word count based on top-ranking content
  • Keyword difficulty and competitive landscape context
  • SEO best practices specific to this content type

Writer instructions – The how-to:

  • Content structure optimized for your content type and funnel stage
  • Specific examples, data points, and credibility signals to include
  • Calls-to-action that guide readers through their buying journey
  • Best practices for this content type

How Yahini selects brief structures​

This is where Yahini's strategic approach differentiates it from template-based tools.

Instead of using one-size-fits-all templates, Yahini performs deep analysis across four dimensions:

  1. Your keyword – Search intent, difficulty, business relevance
  2. Your Brand Intelligence – Products, positioning, competitive advantages, target audience
  3. Funnel stage – TOFU, MOFU, or BOFU determines the strategic approach
  4. Current SERP landscape – What's winning right now, what's missing, competitive gaps

Then it selects the content type most appropriate for that keyword's purpose (how-to guide for MOFU, comparison for BOFU, etc.) and builds a brief structure specifically designed for that type.

Result: No two briefs are identical. Each reflects the unique strategic opportunity it represents.

Examples of Adjustments You Can Request​

Every element of a Yahini brief is editable. You can:

  • Modify talking points, angles, or strategic direction
  • Add your own sections or competitive insights
  • Adjust recommendations to match your team's preferences
  • Change structure or format
  • Remove or enhance any section

Briefs are designed to be a starting point for your strategic thinking, not a constraint on it.

What makes Yahini's briefs different​

Strategically grounded – Built on expert frameworks developed by experienced content strategists, not just pattern matching from top-ranking pages.

Brand-aware – Every brief incorporates your Brand Intelligence, ensuring content reflects your positioning, audience, and competitive advantages.

Funnel-intelligent – Structure and messaging adapt based on where this content sits in the customer journey.

Purpose-built – Designed for specific content types, not generic templates that work for everything equally poorly.

Competitive – Identifies gaps and opportunities in the current SERP landscape, with specific angles to outperform competitors.

Actionable – Combines strategic direction with tactical guidance, so writers know both the why and the how.

Accuracy and continuous improvement​

Yahini's briefs achieve 87-94% accuracy when compared to briefs created by human strategists. This high accuracy comes from:

  • Expert-developed frameworks trained into every brief type
  • Continuous refinement based on customer feedback and usage patterns
  • Real-world validation against successful content campaigns
  • Regular updates incorporating emerging best practices

Think of Yahini's briefs as a strategic foundation—reliable enough to drive immediate value, flexible enough for you to layer in your unique expertise and judgment.