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Setting Up Your First Project

Before diving in with Yahini, you'll need a few basic things in place.

First, you need a working website URL with enough content for Yahini to understand what you do. The same goes for your competitors - their websites should be live and have sufficient content.

You should also be familiar with some common content marketing terms.

Don't worry, you don't need to be an expert, but understanding basics like funnel stages, content briefs, and competition levels will help you get the most out of the platform.

And of course, you should be ready to get started with content strategy right away.

How do I create my first project?

Getting started with Yahini is straightforward. After creating your account, you'll:

  1. Enter your website URL;

  2. Add competitor URLs (at least 3);

  3. Provide information about your target audience;

  4. Share a few words about what your business does.

Once you've provided this information, Yahini will present you with a list of keywords specifically chosen for your business. From here, you have two approaches to choose from:

  1. The "Trust the Process" Approach: Perfect if time is your most valuable asset. Simply follow Yahini's prioritized list of keywords (typically starting with high-impact BOFU keywords) and add them to your workbook in order. It's like having an experienced strategist hand-pick your priorities for you.

  2. The "Custom Control" Approach: Ideal if you have specific content goals or want to focus on particular funnel stages. Use filters to sort keywords by funnel stage, competition, or priority, and adjust your TOFU/MOFU/BOFU content ratio to match your strategy.

How do I switch projects?

Tons of you might ask:

  1. What if a client leaves or I don't need a project anymore?
  2. How do I switch projects?
  3. How do I remove a project and add a new one?

The answer is simple.

Your subscription (or LTD licence) works like having a limited number of parking spots. While you can create new projects each month, you can only work on a certain number at the same time (based on your plan).

When you want to start a new project but all your spots are full, simply deactivate an existing project to free up space. Your available spots reset each month, giving you the flexibility to activate/reactivate domains or add new domains as needed.

For example: If your plan allows 4 active projects, and you're currently managing projects A, B, C, and D, you'll need to deactivate one of these to create a new project E. This system resets each month, allowing you to rotate projects as needed while maintaining your active project limit.

Why does Yahini need competitor URLs?

Yahini needs to understand your competitive landscape to help you develop an effective content strategy. When you provide competitor URLs, Yahini will:

  1. Analyze gaps and opportunities in your market;

  2. Identify unique angles for your content;

  3. Understand industry-specific terminology and trends;

  4. Compare content approaches across your market;

  5. Help you differentiate your content strategy.

This competitive context helps Yahini create more targeted, effective recommendations for your content strategy.

Why does Yahini need information on my audience and topics?

When you share information about your audience and priority topics, Yahini will create more targeted content briefs that speak directly to your audience's needs and pain points.

This information helps shape everything from what to focus on to the specific examples and use cases included in your briefs.

Your priority topics help Yahini understand what matters most to your business right now, ensuring the keyword recommendations and content briefs align with your current goals and focus areas.

How long does initial setup take?

The entire setup process takes about 15 minutes.

You'll spend about 5 minutes entering your information, and then Yahini needs about 10 minutes to:

  • Process your website and competitor data;

  • Analyze your market position;

  • Generate your customized keyword list;

  • Prepare your initial strategy recommendations.

During this processing time, you can step away and grab a coffee - Yahini will notify you when everything's ready.

How can I test the platform?

While we don't offer a free trial as of 27.11.2024, we do provide several ways to evaluate Yahini:

  1. Demo Account Access: Contact us to get access to a demo account pre-loaded with real projects from different industries. This lets you explore actual briefs, keyword lists, and see exactly what Yahini can do for your business.
  2. Live Demo Session: Schedule a personal demo where we'll walk through Yahini using your specific business as an example. This gives you a hands-on look at how Yahini would work for your unique situation.

We also offer a fair-use refund policy - if you generate fewer than 10 briefs in your first 15 days, you can request a full refund. This ensures you can try Yahini with confidence.